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I once wrote a letter of appreciation proclaiming Graphics & Motion as "Masters of the Medium." More than 10 years later, I feel the title remains a just statement. Greg and his staff have built web sites for nearly every company and non-profit I've worked with. What is most rare is their ability to pay equal attention to creativity and technical functionality. I've counted a great deal on G&M's expertise with Joomla and other platforms. And they don't disappoint. Bernadette Bruce
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We’ll show you how a good partnership can produce greater return on investment (ROI) with a proven track record across multiple industries. No matter how you look at it, running a successful modern business is complex! Technology is supposed to make life easier, facilitate revenue generation, or help serve your customers better and with less cost. With technology changing at a break neck pace, how can you possibly learn everything needed to make good decisions? |
Existing Website Success : 
If you already have a website then you know traffic is king! It doesn’t matter if your selling products, providing information, or managing a community, site traffic is crucial to your success. How do you get traffic to your site? Once you have people coming how do you effectively measure their activity? Direct Links :
Links from other websites, traditional, advertising, and all correspondence.
Search Engine Position :
How close are you to the top rankings under different keywords? Search Engine Optimization (SEO) is key to making sure your able to be found.
Online Advertising :
Online advertising is primarily made up of Pay Per Click (PPC) advertisement and graphics or flash animation on websites. These provide direct links to your site.
Email Marketing :
Email marketing is the most economic method of creating traffic available in the advertising world. It is also crucial to creating top of mind awareness with your existing customers.
Unique User Sessions :
HITS! A lot of people talk about hits. The problem is 1 page with 1 user can generate any amount of hits you desire. That’s why it’s important to understand the difference between hits and unique user sessions.
Stickiness :
How long are people spending on your website? Are they moving through your site in a way that will generate the outcome you’re looking for? |
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New Website Basics : 
Like building anything, quality materials and craftsmanship make all the difference. Unfortunately the complexity of internet technology creates hurdles in understanding what's good and what is simply a waste of money. Through bundling of OpenSource and best of breed proprietary software, we keep our costs reasonable and provide longevity to your investment. Additionally, we we show our commitment to YOU through education, easy to use software, and responsive support! Below are the fundamental building blocks that will help you on your way to your web success story: Domain Name Registration :
Your domain name is your name on the internet. Your name can be anything available ending with .com, .net, .org, .biz, .us.
Domain Name Service (DNS) :
All the machines on the internet have a numbered address in the format of 000.000.000.000 and that numbered address is translated into your Domain Name using the Domain Name Service or (DNS).
Hosting :
Hosting is your websites home on the internet. Hosting is provided by a specialized computer that is connected to the internet. Because the internet is created by thousands of cables, the best place to have your site is where they all meet.
Websites :
Not all websites are created the same! There are many programs out there that can create websites and even more people who think they know what they are doing. Unfortunately most people don’t understand what makes a website work as a key element in a marketing strategy. What you don’t see without looking at the code or understanding standards or online marketing can definitely hurt you.
You can have a website up with those four things right? Yes, you certainly can. The average person doesn’t know what questions to ask. It’s extremely easy to look for the cheapest and “best looking” and feel like you’ve been diligent. |
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